Isntree
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About Isntree
Founded in 2009, Isntree is a K-Beauty brand that utilizes pure and naturally derived ingredients to develop safe yet highly effective skin care, body care and hair care products. The clean beauty brand’s devotion to nature and protecting the environment is reflected in its name (an amalgamation of the words “island, “natural and “tree”) and its products housed in eco-friendly packaging made of recyclable materials. Isntree makes uses of a wide variety of botanical ingredients sourced from Korea to treat all kinds of skin troubles, like mugwort from Ganghwa Islands to soothe sensitive skin, green tea from Jeju Island to revitalize tired skin, and red onion extract from Muan to treat acne while tightening enlarged pores.
Headquartered in Seoul, South Korea, Isntree has grown into a global brand with online and offline presence in many countries. As one of the leading brands in Korean beauty, Isntree’s products are widely available in many places around the world.
Isntree’s Green Tea Fresh Collection
One of Isntree’s most popular lines, the Green Tea Fresh collection harnesses the power of green tea from Jeju Island in products formulated to deliver nutrients to skin while supplying antioxidant and anti-inflammatory properties. Green tea is abundant in tannins that are capable of removing impurities and excess sebum on face. Combined with Anti Sebum P, the range is perfect for regulating oil production for clear and healthy skin. Those with oily and combination skin types would find this range particularly beneficial.
Start your skin care routine with the gentle Green Tea Fresh Cleanser formulated to remove the daily buildup of dirt and grime from your face, without leaving a dry or taut feeling post-cleansing. Infused with four types of hyaluronic acid, the formula delivers hydration to skin. After cleansing, apply the Green Tea Fresh Toner, a bestseller from the brand. The highly concentrated Green Tea Fresh Toner is infused with 80% green tea extract for instant skin-revitalizing, hydrating and soothing effects. The clinically tested toner leaves a refreshing finish.
If your skin is in need of a major reset, add the Green Tea Fresh Serum to your skin care routine. Infused with 77% green tea extract and niacinamde, the multifunctional product calms and brightens skin while preventing dryness. Additional ingredients like adenosine deliver anti-aging care. Made without artificial colorants, the formula is gentle on skin and doesn’t leave a sticky feeling.
Isntree’s Hyaluronic Acid Collection
When you need more intense hydration and moisturizing care to prevent dry skin, count on Isntree’s Hyaluronic Acid series to deliver. Packed with various types of the hero ingredient hyaluronic acid, the products in this range replenish skin’s moisture levels. Over the years, Isntree has updated many products in the Hyaluronic Acid collection to bolster and perfect the formulations’ moisturizing powers.
The upgraded Hyaluronic Acid Moist Cream has potent moisturizing capabilities as the face cream is formulated with ten types of hyaluronic acid in different molecular sizes to help alleviate skin dryness. One of Isntree’s bestsellers, the Moist Cream is a fast-absorbing formula with a lightweight consistency that doesn’t leave a sticky residue. Infused with several plant-based oils (like apricot and safflower seed oils) plus Vitamin E and beta-glucan, the moisturizer delivers nourishment while forming a barrier over skin to lock in hydration.
The Hyaluronic Acid Water Essence contains eight types of hyaluronic acid and beta-glucan to sufficiently hydrate dry skin, as well as opuntia ficus-indica seed oil to strengthen a weakened skin barrier. Enriched with brightening and anti-aging ingredients like niacinamide and adenosine, the Hyaluronic Acid Water Essence promotes radiant and youthful-looking skin. Other products from the collection that those with dry or dehydrated skin would love include the Hyaluronic Acid Toner, Hyaluronic Acid Water Sleeping Mask and Hyaluronic Acid Aqua Gel Cream.
Isntree for Sun Care
Isntree is famous for its innovative sunscreens that have won love and accolades, and secured top spots in bestseller lists on various platforms. Isntree’s Hyaluronic Acid Watery Sun Gel and Hyaluronic Acid Airy Sun Stick are both among the favorite sunscreens of YesStyle customers based on sales. The Hyaluronic Acid Watery Sun Gel is a chemical sunscreen fitted with SPF 50 PA++++ to protect skin against UVA and UVB rays. Besides SPF, it offers multiple skin care benefits like soothing, moisturizing and barrier-care effects thanks to cica extract, fig extract and astaxanthin in the formula. Its watery gel cream texture absorbs quickly for a comfortable finish without a white cast or sticky residue. For those who prefer the convenience of sun sticks in the summer, Isntree’s bestselling Hyaluronic Acid Airy Sun Stick offers broad-spectrum protection of SPF 50+PA++++ in a gentle formulation that leaves a natural finish, as if you haven’t applied anything. Packed with aloe vera extract and bamboo water, the chemical sunscreen stick soothes, moisturizes and cools sun-irritated skin. It’s compatible with makeup, so you can apply SPF to your face without worrying about a cakey finish. Both the Hyaluronic Acid Watery Sun Gel and Hyaluronic Acid Airy Sun Stick are hypoallergenic and sensitive skin-friendly products.
If you’ve spent too much time in the summer sun and your skin needs soothing, Isntree’s Aloe Soothing line is perfect for after sun care. To immediately hydrate and calm skin, apply the Aloe Soothing Gel Fresh Type packed with 99% aloe vera leaf extract from Jeju Island.
Isntree’s Chestnut Line
As acne is one of the most common skin concerns, Isntree offers a plethora of beauty products formulated to treat troubled skin and manage acne-prone or oily skin. Exfoliating your face and keeping your pores clear are essential to preventing acne formation and curbing outbreaks. Isntree’s Chestnut line harnesses a unique combination of anti-fighting ingredients like chestnut shell extract and chemical exfoliants like BHA and LHA to keep troubled skin at bay. From cleansing oil to toner to essence, the collection helps you achieve healthy skin.
Chestnut shells are packed with tannins, which can unclog pores, fade blemishes and regulate skin’s oil-water levels. If you’ve never heard of chestnuts in skin care before, here’s the chance to try it! The bestselling Chestnut BHA 2% Clear Liquid is a toner enriched with chestnut shell extract and BHA (salicylic acid) to remove dead skin cells and excess sebum for acne prevention while tightening enlarged pores and smoothing skin texture. With various types of hyaluronic acid incorporated into the formula, the toner ensures a soft finish with restored moisture levels. The clinically tested product is suitable for oily skin and acne-prone skin.
For gentle exfoliation especially if you have sensitive or dry skin, add the Chestnut AHA 8% Clear Essence to your skin care routine. Formulated with chestnut shell extract and AHAs (glycolic acid and lactic acid), the essence removes dead skin cells and impurities on face without causing irritation. The inclusion of skin-soothers like heartleaf extract, aloe leaf juice and allantoin provide relief to redness and other signs of irritation.
Isntree for Anti-Aging and Brightening Care
To target skin concerns like dark spots and uneven skin tone and texture, Isntree’s C-Niacin Toning Cream is another favorite amongst K-Beauty fans. This product is concentrated in sea buckthorn fruit extract, niacinamide and Deep Brightening Complex (made of Vitamin C-rich ingredients like camu camu extract and hippophae rhamnoides oil), which nourish skin and promote a radiant complexion. Its lightweight gel cream consistency absorbs well and doesn’t burden skin.
Other products that have received love from customers and beauty influencers include the TW-Real Bifida Ampoule from the anti-aging range TW-Real. Potent in probiotics like bifida fermentation lysate to improve skin health plus anti-agers like collagen and peptides, the combination of ingredients in the ampoule boosts skin elasticity and moisture levels to diminish wrinkles and restore skin plumpness.
Other Products from Isntree
Isntree touts itself as a clean beauty trailblazer, or “the first generation of clean ingredients brand” as stated by CEO Kim Jin-woo on the brand’s website. Isntree is a major player in the K-Beauty space as the brand continues to garner a loyal domestic and international following for its safe and efficacious beauty products developed from its approach of fusing dermatological science with natural ingredients. From oily skin to dry skin to troubled skin, Isntree’s wide range of products cater to various skin types and all kinds of skin concerns so there’s bound to be an Isntree product that addresses your beauty needs. Discover more about Isntree by checking out the product offerings at YesStyle!














